NZD

Smart Stuff for Smart Kids!

Quality, affordable products and brands for babies and children. Shop online or instore for stylish kids clothing, gifts and mindful toys. Same day order processing. Orders placed before 11am will usually be shipped out that day, orders placed after 11am will be shipped on the next business day. Read more

Great Value

We don't believe you should have to pay a fortune for awesome kid's stuff.

Delivery

We ship NZ wide and endeavour to have your goods dispatched within 1 working day.

Payment Options

We offer various payment methods including PayPal, PartPay and POLi.

Shop with Confidence

Committed to providing you with the best experience possible, every time you shop.

Returns & Exchanges

Faulty goods will be quickly dealt with, and exchange will be offered for change of mind.
All 4 Ella | Reversible Blanket - Dog
All 4 Ella | Reversible Blanket - Dog
All 4 Ella | Reversible Blanket - Bunny
All 4 Ella | Reversible Blanket - Bear
All 4 Ella | Reversible Blanket - Bear
All 4 Ella | Melamine Cup - Dog
All 4 Ella | Melamine Cup - Bunny
All 4 Ella | Melamine Cup - Bear
Milky | Applique Tee
Milky | Rose Bloom Baby Dress
Milky | Rose Bloom Baby Dress
Milky | Rose Bloom Legging
Milky | Rose Bloom Legging
Little Renegade | Midnight Denim Cap
Korango | Navy Twill Pants
-40.0%
Hootkid | Beat Box Tee
-40.01%
$22.79 $37.99
Ripstop | Jackles Polo - Red
-40.01%
Ripstop | Jezran Tee - Black
-40.01%
Ripstop | Ezer Jacket - Black
-40.0%
Ripstop | Ezer Jacket - Beetle Green
-40.0%
Little Innoscents | Cherry Coconut Hair & Body Wash 250ml
Little Innoscents | Heavenly Spearmint and Sweet Orange Hair & Body Wash 250ml
Attipas | Baby and Toddler Shoes - Polka Dot Grey
Attipas | Baby and Toddler Shoes - Sneakers Red
Attipas | Baby and Toddler Shoes - Marine
Bloco | Horses and Unicorns
Clothing

Gifts Under $30

Gifts Under $30
Buzzy Bee | Oscar Ostrich Wooden Toy
Buzzy Bee | Mary Lou Wooden Toy
Tiger Tribe | ABC 123 Flash Cards
Clothing

Gifts Over $30

Gifts Over $30
All 4 Ella | Personalised Milestone Cards - White with Marker
Seriously Milestones | Toddler Edit
Seriously Milestones | Baby Cards
Seriously Milestones | Fur Babies
Seriously Milestones | Preggo Pack
Clothing

Science & Technology

Science & Technology
BrainBox | Absolute Electronic
Treasure X Collectable Mini Figure
Harry Potter | Sorting Hat Keyring
Harry Potter | Golden Flying Snitch
Star Wars | Jedi Training remote
Clothing

Arts & Crafts

Floss & Rock | Construction Set of 2 Notebooks
Rachel Ellen Designs | Space Adventure Colouring Book
Rachel Allen Designs | Space Adventure Colouring Book
Rachel Allen Designs | Magical Unicorn Writing Set
Rachel Allen Designs | Friends Writing Set
Clothing

Swimwear

Swimwear
Mini Sandcrabs | Watermelon Two Piece Swimsuit
Mini Sandcrabs | Watermelon Short Sleeved Sunsuit
Mini Sandcrabs | Watermelon One Piece Swimsuit
Mini Sandcrabs | Jandals One Piece Swimsuit
Mini Sandcrabs | Cactus Short Sleeved Sunsuit
Clothing

Bath Time

Bath Time
Pineapple Heads - Shampoo
Pineapple Heads - Conditioner
Pineapple Heads - Detangler
Pineapple Heads - Body Wash
Boon | Bath Toys - Cast
Clothing

Clothing

Clothing
Under Cover Crew | Mountain Explorer PJs
Alfaberry | STOKED Sweater
Alfaberry | Grey Trackpants
Alfaberry | Patterned Cardi
Clothing

Cards & Invitations

Cards & Invitations
Birthday Cards | Floral Daisy
Birthday Cards | Elephant March
Birthday Cards | Vintage Butterflies
Birthday Cards | Dinosaur Mash
Clothing

Hats, Caps & Beanies

Hats & Caps
Korango | Heart Hat
Korango | Floral Hat
MillyMook | Wide Brim - Simone
MillyMook | Floppy Hat - Sweetheart - Mint
MillyMook | Floppy Hat - Sweetheart - Pink
Clothing

Books

Kudo Banz | Dino Kudo Collection
Kudo Banz | Safari Kudo Collection
Kudo Banz | Princess Kudo Collection
Kudo Banz | Pirate Kudo Collection
Kudo Banz | Panda Kudo Collection